Qualified referrals.
No cold leads.
Tally agent partners receive sellers who have already decided they want full-service representation — after going through an honest, data-driven process that showed them all their options.
These sellers already know what they're getting into.
An Tally referral arrives knowing the current market value of their home, having seen the honest data about what agent-assisted sales produce, and having actively chosen full-service representation over every alternative. That's a different conversation than a cold lead.
They've seen four independent valuations, understand the market, and know realistic pricing. You spend less time managing expectations and more time selling.
Tally referred them because their trade-off profile indicated full-service is the right choice. They didn't come to you through a cold portal ad — they came through a decision process.
Tally presents three matched agents and schedules appointments directly. You're not competing with ten other agents — you're one of three, matched on your actual performance data.
Tally matches based on proven performance in the seller's price range, neighborhood, and property type — not proximity or ad spend. Good agents get more referrals.
Tally earns a referral fee at closing — a standard 25–35% of your listing commission. Nothing changes until the transaction closes. You owe nothing if it doesn't.
Sellers who complete the Tally flow but aren't ready to commit immediately stay in the system. Tally can refer them to you when the time comes — before they start Googling.
The referral structure.
Standard industry referral terms. No surprises.
Simple from your end.
Submit your performance data — price ranges, neighborhoods, recent sales. Tally uses this to match you to the right sellers.
When a seller's trade-off profile indicates full-service is right and their property matches your strengths, Tally includes you in their three-agent recommendation.
You receive a notification with the seller's full property profile and a confirmed appointment time. No chasing. No cold outreach.
Standard referral agreement. Tally receives 25–35% of your listing commission at closing. Everything else is your standard business.
Tally also sends you the sellers who tried AI first.
A meaningful percentage of Tally AI-assisted listings will be priced above market and stall. When a listing reaches 30–45 days without offers, Tally proactively surfaces path migration options — including full-service agent referral. These sellers have now seen the market's honest response. They're ready to listen. You get them at the right moment.
Tally launches in Florida first.
We're building the initial agent partner network in Florida now. Early partners get priority matching when the platform goes live.
Questions? Contact us directly.